Przegląd projektu
Financial advisor specializing in loans for farmers, sole traders, debt consolidation and credit history repair needed professional website to generate leads from Google Ads and Facebook Ads campaigns. Client had no online presence - ads directed to Facebook profile, which resulted in low trust and poor conversion.
Wyzwanie
Lack of professional website prevented effective client acquisition from online ads. Potential clients landed on Facebook profile without ability to quickly contact or learn full service offer.
Zero web presence
Advisor ran business for 2 years without website. Google Ads and Facebook Ads directed to FB profile, which looked unprofessional and lowered conversion.
Low conversion from ads
Lack of dedicated landing page caused ad campaigns to generate expensive clicks without conversion. CPL (Cost Per Lead) was 3x higher than industry benchmarks.
Lack of potential client trust
In financial industry professional website is must-have. Clients seeking loans for tens of thousands of zloty need sense of security and professionalism.
Contact difficulties
No contact form on landing page - clients had to write on Messenger or call. Some leads drop off when they cannot quickly send quote request.
Nasze rozwiązanie
We designed and implemented conversion-optimized landing page on WordPress with Elementor Pro, clear value proposition, 3-step service process and contact form integrated with CRM.
Hero section with clear CTA
We designed hero section with clear message 'We help find optimal financing source' and orange CTA 'Schedule free consultation'. Hero contains advisor photo building trust.
Clear 3-step process
'How we work?' section visualizes process: (1) Free analysis and consultation, (2) Individual offer matching, (3) Constant contact, full support. Specific steps build trust and reduce objections.
Catalog of 6 financial services
Dedicated section 'What can we do for you?' presents 6 key services: loans for farmers (sole traders), debt consolidation, credit history cleaning BIK/BIG/KRD, loans for people in difficult situation, credit capacity checking.
Contact form + integration
Multi-field form (name, email, phone, how much loan needed) integrated with CRM. Instant email notifications for advisor at each new lead. Mobile responsive design.
Schedule free consultation about your project
During 30-minute call we'll analyze your business requirements and propose fastest path to implementation. We think business-first - goal first, then technology.
Proces realizacji
Discovery & Design
Competition analysis in financial industry, research of best converting loan landing pages, layout and section design (hero, process, services, form).
1WordPress Setup
WordPress installation, Elementor Pro, hosting configuration, Contact Form 7 setup, basic page structure, responsive breakpoints.
2Design Implementation
Building all sections in Elementor: hero with CTA, 3-step process with icons, services grid, contact form. Custom CSS for brand colors (turquoise, pink accents), typography, on-scroll animations.
3Integration & Launch
Form integration with CRM via webhook, Google Analytics + Facebook Pixel added, responsiveness tests (mobile/tablet/desktop), Core Web Vitals optimization, production publication.
4Czas realizacji
5 days
Zakres usługi
Web Development
Technologie
Galeria projektu
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